
Hospitality. The art of seduction
The problem
Management teams of amusement parks, cinemas, hotels, restaurants, and food chains only have one concern: getting consumers to spend as much money as possible. That is only possible if they know what, when, and where a consumer wants to spend. To find that out, you have to understand how the human mind works. The only way to do that is by using relevant data that entice consumers to spend more. It largely comes down to the routing of consumers, but that can be influenced to ensure that consumers are confronted with the offer you intended at the time you desire. This is the epitome of positive seduction!
The solution
Texas Digital makes it possible to launch the right offer at the right time, e.g. in line at a concession stand or in a restaurant. Consumers can read about the deals you are offering on constantly changing displays. They may want a cup of coffee, but you also have a range of delicious snacks that catch their eye. This results in more revenue. You can also entice consumers with beautiful and delicious combo deals they can hardly resist. You can reduce or increase wait times, depending on your available personnel. There is more: your organisation can also make offers specifically tailored to people who eat halal or kosher food or offers that are only valid in some countries. For example, the so-called “kroket” and the “Croque Mc Do” are tremendously popular in the Netherlands and France respectively. Some food chains have added these products to their menu, but only in certain countries.
Tools
Texas Digital offers a wide range of digital and physical instruments and possibilities for the hospitality sector. Think of e.g. pricing and announcements via multimedia, displays with consumer information and extracted information for upper management and the people on the work floor (using e.g. VitalCAST Dynamic Signage). All this is reliably available in real time.
Markets
Hotel chains, restaurant chains, fast food chains, museums, cinemas, amusement parks. We would be happy to send you an overview of our clientele at your request.
Continuity
Texas Digital’s real-time system is comparable to the cockpit of a major airplane that consists of millions of components. In turn, these are housed in many different compartments that the pilot can monitor. This results in interaction between the pilot and his subsystems. Just like with an airplane, we can examine the functionality of each compartment individually. Within each compartment, you identify your system’s critical factors and consolidate data at a visible and optimally insightful level.
Complex processes are presented to you in a simplified and easy-to-understand manner. You remain the pilot of your system and are in complete control; the manager who directs people, products, and systems in real time. This leads to optimal communication and interaction between you, your team and your processes. The system notifies you of any crucial interruptions in a timely manner, so as to minimise their impact or prevent them altogether. Your work processes continue as usual – always! In short: we provide real-time communication between computer operations staff, help desk personnel, and end users at any time.
Quickscan
If you would like to know what Texas Digital can do for you and your organisation, you can schedule an appointment for a quickscan. This process usually only takes half a day. We are happy to help. You can find our contact information on this website in the “Contact” section.
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Mobile
+31 653 629 710
Phone
+31 341 550 669
Address
Koningin Emmalaan 8
3851 RJ Ermelo
The Netherlands
info@txdigital.eu